Know your target market
Dec. 27th, 2007 03:57 pmI got a piece of marketing mail at home yesterday offering me a subscription to MORE Magazine, "the magazine for women over 40 who love to act their age". That's great and all, except I'm not over 40. I'm also not 40 now, nor am I turning 40 particularly soon. Let's not even start on the "acting my age" bit. ;)
At least it wasn't something offering me an AARP membership. Yet.
At least it wasn't something offering me an AARP membership. Yet.